Goldsmith_productions_studio_founder_personal_brand_photography_sydney-australia.jpg

Sydney & Gold Coast's FOUNDER PHOTOGRAPHY & Brand CONTENT Studio.

We bring you the gold.

People enjoying a day at the Bondi Beach during sunset, some standing and some swimming in the water with a city skyline in the background.

‍ ‍OUR WORK

A woman with black hair and bangs, wearing a khaki shirt and white pants with yellow stripes, stands in a bedroom decorated in neutral tones. She is smiling and standing next to a large wall art piece of a flower, with a bed and pillows visible in the background.
A woman sitting on a black chair against a plain white wall, wearing a black suit and brown sandals, with long black hair and bangs, resting her chin on her hand, smiling softly.

Joelle Dulaurens - Founder of The Growth Edit

A man sitting on a white office chair in a room with various plants and skateboards, wearing a beige cap and casual clothes, with a computer monitor, books, and art supplies on a desk nearby.

Matt Paull - Personal branding

A person drawing a detailed anatomical diagram of the human digestive system on paper, with various art supplies and scientific diagrams on the desk.
A man with a beard wearing a beige cap and green t-shirt sitting at a cluttered desk working on a computer.
A man with a beard and tan cap sitting on a white rolling chair against a plain off-white wall, wearing a green t-shirt, black pants, and black sneakers with white and tan accents.
A man sitting on a wooden bench against a brick wall, holding a small cup, wearing a cap, t-shirt, and pants, with one arm resting on the bench's backrest, black and white photo.
Lydia Kirkland, Founder of Gimme Store wearing a light green sleeveless top and white pants, smiling and leaning forward with her hands on a white surface, against a plain light background.
Lydia Kirkland, Founder of Gimme Store, wearing gold jewelry and a sleeveless cream top, leaning on a white surface with jewelry displayed, including necklaces, bracelets, rings, and earrings.

Lydia Kirkland - Founder of Gimme

A woman with long brown hair, wearing a colorful patterned jacket, black top, and black heeled boots, is sitting on a windowsill with her legs up, next to a large window. Behind her, there is a painting of a lion's face on the window. There are stacks of magazines or papers on the left side of the windowsill and a radiator below it.
A woman with long brown hair and red lipstick standing in a room with a large lion portrait on the wall behind her. She is wearing a colorful embroidered jacket, a black top, and black pants. She is leaning on a table with a stack of magazines and newspapers.

Andrea Pfeffer - Founder of Salon C. Stellar

A woman with dark hair tied back, wearing a black blazer, black pants, and leopard print high heels, sitting on a mustard green couch in front of a large window with a cityscape view, smiling at the camera.

Jo Sampson - Founder of Jo Sampson Studio

A woman with short brown hair, wearing a red patterned top, looking away from the camera, smiling slightly, against a plain light background.
A woman with dark brown hair standing in front of a plain white wall, wearing a black sleeveless top with a V-neckline, black wide-leg pants, a large statement necklace, a bracelet, and rings, with her hands on her hips.
Three men in a warehouse surrounded by stacked boxes, with one holding a box labeled 'HEAPS NORMAL' and others standing nearby.

Andy Miller, Ben Holdstock & Peter Brennan - Founders of Heaps Normal

Three men standing outdoors in front of a gray metal shutter and brick wall, one of them in the middle is throwing cans in the air while the others look on, two holding cans. One man wears sunglasses and a blue jacket, another wears glasses and an orange cap, and the third has a beard and wears a gray jacket.
A person with tattoos on their arms is drawing a picture of a jar with the text 'THE AN...' on a sheet of paper using a blue marker.
Person holding three cans of HEAPS NORMAL alcohol-free beer, with only their hands visible, wearing a dark jacket and a mustard-colored shirt.
Olia Burtaev - Founder of The Modern Body wearing a white jacket with a high collar, standing outdoors during a rainy or misty day, with blurred trees in the background.

Olia Burtaev - Founder of The Modern Body

Multiple blurred images of Olia Burtaev - Founder of The Modern Body running through a series of small traffic cones on a grassy field, with trees in the background, captured with a slow shutter speed.
Olia Burtaev - Founder of The Modern Body wearing a blue tank top, her arms extended outward, captured in a dance or yoga pose under soft lighting.
A group of dancers practicing ballet in a spacious, well-lit dance studio with wooden floors and white walls.
Lorna Clarkson - Founder of Lorna Jane wearing a white button-up shirt and blue jeans, standing against a yellow background. The bottom left corner has a hashtag #standtallwithbumble, and the bottom right corner has the Bumble logo.

Lorna Clarkson - Founder of Lorna Jane

Kristin Fisher - Founder of Kristin Fisher Eyebrows wearing a white dress, standing against a yellow background, with the Bumble logo and hashtag #standtallwithbumble at the bottom.

Kristin Fisher - Founder of Kristin Fisher Eyebrows

OFX - Global Campaign

A promotional poster for OFX, showing a large, stylized orange currency symbol with a man sitting on its curve, smiling, dressed in a white shirt and light gray pants. The poster features text mentioning sending money overseas and highlights OFX as the official currency exchange specialist for the Laver Cup 2023.
Rear view of a bus with an advertisement featuring a woman in professional attire, text about currency swings and OFX expert, a 40 km/h speed limit sign, and various stickers and license plates, on a city street with high-rise buildings and trees.
A woman stands confidently with her hand on her hip beside a large orange Euro currency symbol. The background includes a branded poster with German text about chaotic markets causing uncertainty and advertising a workshop on international money transfers by OFX.
Zoe Green rides a bicycle while smiling, wearing a yellow and black plaid jacket, yellow boots, and plaid pants. Max Harkness rides a skateboard is pushing her, wearing a black jacket and black shoes. They are the founders of Co-Partnership.

Max Harkness & Zoe Green -

Founders of Co-Partnership

Max Harkness & Zoe Green - Founders of Co-Partnership standing side by side against a black background, smiling at the camera.
Max Harkness Founders of Co-Partnership wearing a black jacket over a gray shirt, against a dark background.
A white Land Rover Defender parked on a grassy area with tall palm trees in the background, under a sky with clouds. There is a circular logo with a vehicle illustration and the text '@HIRETHEDDEFENDER' in the center of the image.

@hirethedefender - Brand identity, photography & custom wheel cover

A white Land Rover Defender parked on grass with large trees in the background during sunset or dusk.
Inside view of a Land Rover Defender dashboard during sunset with a rearview mirror and a QR code sticker that says '@HIRE THE DEFENDER'.
White van with a spare tire cover displaying a QR code for @HIRETHEDES, parked on a street with greenery and power lines overhead.

A Good Day

Two young men posing against a plain wall, one shirtless with a backpack strap and the other in a Lakers basketball jersey, holding a basketball, with one arm raised and shielding his eyes from the sunlight.
A young man with a buzz haircut and light skin looking to the side during golden hour, sitting outdoors on a tennis court.
A basketball player in a yellow jersey and camouflage shorts holding a basketball, making contact with a coach or referee, in an outdoor setting during sunset.
A person with tan skin holding a basketball in front of their face, with their arms bent and elbows extended outward, against a plain background.
Person tying shoelaces on black athletic shoes on a tennis court.
A young man with a shaved head wearing a black sleeveless jersey over a white t-shirt, holding a basketball in his right hand, standing against a dark background with a light source highlighting his face and body.
A woman with curly hair wearing a yellow and purple Los Angeles Lakers basketball jersey with the number 23, smiling outdoors in sunlight.
Close-up of a person's legs wearing black Nike sneakers and black-and-white striped socks, standing on a green tennis court with white lines, casting a shadow.
Alexander Volkanovski wearing a black top hitting a punching glove.

Alexander Volkanovski - Founder of Engage

Alexander Volkanovski on his arm doing a plank exercise in a gym, positioned on a black foam mat with foam rollers and a timer nearby.
Alexander Volkanovski practicing high kicks in a martial arts gym, wearing black athletic clothing, with a punching bag and chain-link fencing in the background.
Alexander Volkanovski jogging on the beach during sunset or sunrise, wearing black athletic clothes and white running shoes.
Black and white close-up photo of Mike Stewart with a shaved head, smiling, wearing a white t-shirt with a small hexagon logo on the chest.
Close-up of Mike Stewart with a shaved head, wearing a white T-shirt with a logo on it, raising his hand to his forehead as if shielding his eyes or saluting, with a neutral background.

Mike Stewart - Founder of Mike Stewart Inc.

A waiter holding a black tray with two glasses of rosé wine inside a restaurant, viewed from behind a man with short curly hair wearing a plaid shirt, with a view of the street and other patrons through large windows.

AMEX x Qantas

People relaxing, swimming, and surfing on a Bondi beach with the ocean and cloudy sky in the background.
People swimming and relaxing in Bondi beach Ice Bergs swimming pool with a rocky shoreline and waves crashing below.
Person holding a wooden platter with six tacos filled with various ingredients, wearing a striped shirt.

Chloe Molloy for Red Bull

Close-up black and white photo of a woman with closed eyes wearing a bandana and showing her shoulder and part of her face.
Close-up black and white photo of a young person with curly hair wearing a bandana, staring into the camera.
Chloe Molloy wearing a white and blue Red Bull baseball cap, a black tank top, and earrings, smiling and looking to her left at a gym with weightlifting equipment in the background.

Jet Axel - Personal Branding

Chloe Molloy in workout attire on an exercise bike in a gym, with blurred motion indicating cycling, near a wall with gym equipment and a Red Bull energy drink can on the floor.
Chloe Molloy sitting on a red cushioned bench in a locker room, holding a can of Red Bull. She is wearing a black athletic tank top, black shorts, and black Nike sneakers with white socks. Multiple pairs of shoes are on the floor at her feet.
Chloe Molloy sitting on a grassy field tying her shoelaces, wearing athletic attire and a Red Bull cap, with a basketball, Red Bull can, and sports shoes nearby.
Four peach-colored hoodies with blue text and logos are overlaid on a black-and-white background image of women exercising on a sport field. The hoodies have a logo with a smiley face and a cityscape, and the text 'BOOTI MAMMAS' with the tagline 'Movement. Motivation. Mindset.'
A blue banner with white text and design lying on green grass with scattered leaves. The banner features the phrase 'BOOTI MAMMAS' at the top, a stylized face with glasses and a mustache, and the words 'Movement. Motivation. Mindset.' at the bottom.
Group of people exercising outdoors on a grass field with trees, overlaid with the logo and text 'Booti Mamma's Movement. Motivation. Mindset.'

Brand identity for Booti Mamas

Person holding a black plate with an omelet topped with microgreens and tomatoes, and a toasted bagel. Another person is holding a white bowl with a mixed fruit salad containing strawberries, blueberries, mango, watermelon, passion fruit, and banana.
Woman with long blue hair, black t-shirt, and black jeans, holding a hammer, standing next to a large wooden barrel in an industrial setting with brewing equipment in the background.

Lisa Truscott for Archie Rose

Close-up of a person holding a handful of roasted coffee beans, with another person holding a glass jar of coffee beans nearby.
A woman with bright blue hair, wearing a black t-shirt, sitting at a bar counter holding a glass of whiskey. Behind her, stocked shelves with bottles of various alcohol, and a bottle of Archie Rose single malt whiskey placed on the bar.
A woman with blue hair using a tool to carve or modify a wooden barrel in a workshop.
Two people sitting outside at a table with dogs, in front of a building with a sign that reads 'Pig & Pilgrim'. There is a fire pit with a grilling area, a white van, and window with a small tomato plant next to it.

Charlie Gosselin & Alex Carlton - Founders of Pig & Pilgrim

A close-up of burning logs with flames and smoke, placed on a dirt surface.
Seafood, including shrimp and scallops, cooking on a grill with herbs and seasoning, with a lemon in the foreground.
A man with a beard wearing a black cap and a gray t-shirt labeled P&SP is smiling and serving food from a wooden tray held by a woman with long brown hair. There is a barbecue grill in the background outside.
A woman with long hair wearing a large black sun hat, smiling and holding a glass with ice, rosemary, and a beverage against a clear blue sky.

Seedlip

Four friends walking on sandy beach with surfboards, carrying bags and hats, towards green hills under clear blue sky.
Woman with long dark hair holding a glass of a beverage with ice and herbs, standing outdoors with hills and trees in the background, saluting with her hand above her head.
Person sitting on a bed reading a magazine with interior design images, holding a glass of water with a lemon slice. The person is wearing sandals and sitting with their legs crossed, with a dog lying nearby.
Four women relaxing outdoors on wooden deck, enjoying drinks in glasses, surrounded by greenery, with some sitting on chairs and one on a bench, shaded by trees.
A woman with brown hair giving a thumbs up during a yoga class, sitting cross-legged on a floor along with other participants seated on yoga mats, in front of a white brick wall.

Kmart

A woman leads a yoga or fitness class in a studio with wooden floors and white walls. She is standing and smiling, while several participants lie on their backs on mats, engaging in exercises.
Three women practice yoga in a studio, standing in a prayer pose with eyes closed, wearing athletic clothing.
A group of people participating in a yoga or fitness class, dressed in workout clothes, with a man in the center demonstrating the pose on a yoga mat in a room with wooden floors and brick walls.
Woman practicing yoga indoors holding a yoga strap overhead, standing in warrior pose on yoga mat.
A woman in pink workout clothes is doing yoga on a white mat, holding a resistance band with one leg lifted and extended over her head, in a bright room with large windows and beige floor.

Kmart

A woman in pink shirt stretching her leg on a white marble-patterned yoga mat while using a resistance band during a workout in a room with gray floors.
A person with bare arms practicing yoga, stretching their left arm and pointing their finger while sitting on a pink yoga mat. The scene is set on a marble surface with a concrete background.
Person lying on the floor stretching with a resistance band in a fitness studio.
A person lying on a white surface with a digital measuring tape around their ankles, wearing pink leggings.

SERVICES

  • Personal brand shoots

  • Brand story shoots

  • Social + website shoots

  • Monthly refresh content retainers

STILLS & VIDEO CONTENT PACKAGES

Personal brand photography packages in Sydney and the Gold Coast start from $2,500+GST, with options for founders/brands at every stage, from a first content library to a monthly creative partnership retainers.

    • Pre-shoot creative consultation and brief

    • Mood board and shot list prepared by our team

    • Half day shoot (up to 4 hours)

    • 1x location or studio scenario

    • Up to 20 colour-graded images

    • Professional studio lighting

    • Post-production colour grading and editing

    • Delivered social-ready for phone, tablet and desktop

    The right starting point. You walk away with a content library that looks nothing like a headshot and everything like the business you're building.

    • Full day shoot (up to 8 hours)

    • 2x locations or scenarios (studio, on-location, or both)

    • Up to 50 colour-graded images

    • 4x short-form video reels (social-ready)

    • Styling direction and wardrobe consultation

    • Extended post-production with 3 rounds of video edits

    A complete content system built around your brand. Enough imagery to show up consistently across LinkedIn, your website, pitch decks, and every platform your business lives on.

    • 12x half day shoots per year, delivered monthly.

    • Annual creative strategy session with Grant and Alana

    • 24x scenarios across the year (studio, location, or both)

    • Unlimited colour-graded images annually

    • 48x short-form video reels per year

    • Ongoing creative direction between shoots

    • Brand design support from Alana: colour, typography, content frameworks

    • Priority scheduling and dedicated account management

    • Retainers starting from $2,500 +GST per month

    This is the system built for founders who want their visual identity to evolve as their business does. Not one great shoot that goes stale but a living content system, refreshed every month, always current. Paid monthly. Contact us for investment details.

DISCOVERY CALL

Book a free 30 min creative consultation call to find out if we’re the right fit for you.

Let's chat
A person is running on a path near a pool with a city skyline in the distance, surrounded by trees and plants, in black and white.

ADDITIONAL SERVICES - Available across all tiers

Hair & Makeup: Professional styling on shoot day, coordinated by our team.

Extended Retouching: Detailed retouching beyond standard colour grading for images used in press, editorial, or high-visibility campaigns.

Brand Identity & Logo Design: A complete visual identity built by Alana: logo, colour palette, typography, and brand guidelines. Available as a standalone service or bundled with any package.

Additional Scenarios: Need more locations or looks than your package includes? Additional scenarios can be added to any tier.

Studio Hire: Access to Sydney or Gold Coast studio spaces for your own shoots, events, or brand activations.

Brand Campaigns: Full-scale campaign production for product launches, company milestones, or any moment your business needs to make a statement. Scoped and priced individually, contact us to discuss.

GOLDSMITH Studio specialises in founder led brand content.

Goldsmith Studio is a visual identity studio focusing on founders and their brands. Based in Sydney and the Gold Coast, Australia. Founded by Grant Smith and Alana Nipperess, the studio specialises in founder-led brand content. Producing premium photography, short-form video, and brand identity design for entrepreneurs, founders, and established global brands. Clients include Red Bull, Netflix, Qantas, AMEX, Uber Eats, Lorna Jane and UFC champion Alexander Volkanovski. Packages start from $2,500+GST.

We shape visual identity, tone of voice and content that works together as a complete brand system. With a flexible in-house team of top tier stills and motion crew we scale our team quickly to deliver high-end stills, video & design. Goldsmith partners with founders and brands cross Australia, operating worldwide.

A man with a beard wearing a backwards cap and a sweatshirt with a logo, standing on an outdoor basketball court holding a basketball.

GRANT SMITH - Photography & Creative Direction

The eye behind the work.

Grant has spent two decades behind the lens at the highest level of commercial photography. That background gave him something most photographers never develop: the ability to walk into any environment, read the light, direct a subject, and produce images that feel both intentional and completely natural.

That eye is now entirely focused on founders.

What clients notice first is how calm the shoot feels. There's no awkwardness, no guessing, no performing. Grant has directed everyone from professional athletes to first-time founders, and the experience is the same: you show up, you trust the process, and the images take care of themselves.

What clients notice after is how the work holds up. Across every context - an Instagram post, a media feature, a brand campaign the stills and motion are considered, polished and intentional. That's not luck. That's craft.

A woman with curly hair wearing a light-colored shirt, smiling and looking to her right, standing near a window.

ALANA NIPPERESS — Brand Identity & Design

The strategy behind the aesthetic.

Alana works at the intersection of brand identity and visual design, shaping the creative brief, the styling direction, and the design system that surrounds and amplifies Grant's photo & video assets.

Where most studios stop at the shoot, Alana extends the work into every visual touchpoint. Logos, colour systems, brand typography, content frameworks. The elements that make a founder's presence feel coherent, considered, and unmistakably theirs.

Her approach is built on a simple belief: great photography deserves a brand system worthy of it. When the images, the design, and the identity are working together, a founder's visual presence stops being something they manage and becomes something that works for them.

Two men are filming outdoors on a concrete patio, one is lying down with a professional camera, and the other is crouched beside him examining equipment, with a tape measure nearby. The patio is connected to a modern home with sliding glass doors leading inside.

Founders and brands we’ve created gold with:

REDBULL | ALEXANDER VOLKANOVSKI | UBER EATS | CO-PARTNERSHIP | SEAFARER SUPPLY | KMART | JO SAMPSON STUDIO | AMEX | MIKE STEWART INC. | QANTAS | BUMBLE | SEEDLIP | OLIA BURTAEV | NEW BALANCE | BUNNINGS | NETFLIX | GIMME | KRISTIN FISHER EYEBROWS | LORNA JANE | HEAPS NORMAL | MAYDE | CHLOE MOLLOY |

REDBULL | ALEXANDER VOLKANOVSKI | UBER EATS | CO-PARTNERSHIP | SEAFARER SUPPLY | KMART | JO SAMPSON STUDIO | AMEX | MIKE STEWART INC. | QANTAS | BUMBLE | SEEDLIP | OLIA BURTAEV | NEW BALANCE | BUNNINGS | NETFLIX | GIMME | KRISTIN FISHER EYEBROWS | LORNA JANE | HEAPS NORMAL | MAYDE | CHLOE MOLLOY |

A person in a wetsuit, wearing a diving mask and snorkel, standing on a grassy backyard holding a snorkel and a breathing tube, surrounded by photography equipment and studio lighting setup, with trees and a blue sky in the background.
A woman stands in front of a white backdrop with yellow flooring, appearing to be in a photo shoot or recording studio. A man with a camera and striped shirt is talking to her, holding equipment. There are large studio lights, reflectors, and various cables and equipment around the room.
Photography studio setup with white backdrop, studio lights on stands, softboxes, umbrellas, and a stool, in a black-and-white color scheme.
A man standing on a rocky coastline at sunset, holding a camera with a telephoto lens, with photography equipment set up nearby.
A woman in athletic wear holds a football while posing for a photo on a sports field, with a man taking the picture. The field is outdoors with trees and stadium lights in the background.
Inside a photography studio with a man sitting at a black table, being photographed by a person with a camera, while two black photo backdrops and studio lights are set up around him. There is a laptop and other equipment on a small table nearby.
A person sitting outdoors near water with photography equipment set up around them, during a sunny day.

FAQs

What services do you offer?

1

We offer a range of services depending on your needs. Photography, videography and design are our three main services. For founders and their brands we offer a tiered system ranging from start up personal branding shoots to get your brand off the ground to established brand asset systems which involve a monthly retainer shoot to give you a constant supply of fresh photos and video. For established brands we also offer full end-to-end production for campaign shoots. See the ‘services’ section for details.

How do I get started?

2

Booking takes less than one minute, just pick a time/date on our free 30 min creative consultation calendar in the ‘Contact’ section. We’ll have a chat to work out if we’re the right fit for you. We’ll discuss all you pain point and where we can help you amplify your brand . On the day, Grant runs the shoot personally, working from a shot list & creative brief we have discussed with you in pre production built around your brand and content goals, so there's no guesswork - you just show up and we handle the rest.

How often should I refresh my personal brand content?

3

Most founders should refresh their content monthly. Audiences notice repetition fast, and stale content quietly signals a stalled business. Our retainer clients shoot once a month, giving them a constant supply of new photo and video content for all their touch points. Without the scramble to plan a shoot every time they run out of material.

I run an established brand, do you shoot full production campaign shoots?

4

Yes! We have a full end-to-end production team who can service your brand campaign. From pre production planning, creative briefs, shot lists, scheduling, crew, talent and studio hire, location scouting, etc. Through to post production retouching, video editing and image usage.

How can I contact you?

5

You can reach us anytime via our ‘Contact’ page below. We aim to respond quickly, usually within one business day.

How can we help AMPLIFY YOUR BRAND?

Click the link below to book in a date and time for your free 30min creative consultation.

A logo that reads 'Goldsmith Studio' in stylized, brown letters with black accents.

Goldsmith Studio offers personal brand photography, founder brand content, short-form video, and brand identity design across Sydney and the Gold Coast, Australia - operating worldwide.